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Don’t miss out on any of our latest news, exciting offers and current updates. The SG Marketing Team will ensure that you are kept regularly informed of our Intensive Holiday Swimming Courses, all important term dates, swimming related news articles, new venues and more!

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Swimming Practice at Home Part 1  

 Swimming Practice at Home Part 1   1024 711 Marketing

We are very upset that our lessons have been postponed, and that we won’t be seeing our swimmers for a while.  Although we can’t have fun lessons together, your children can still practice swimming at home, so that they are ready…

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Farewell to Tomas Polujanskas

 Farewell to Tomas Polujanskas 879 587 Marketing

There is no doubt that many of our Petersham swimmers were sad to hear that Tomas Polujanskas, our beloved coach of many years, had to head back home to Lithuania…

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The fight against viruses – how to boost your immune system

 The fight against viruses – how to boost your immune system 1024 682 Marketing

The coronavirus outbreak we are facing is quite scary for every single one of us. Worrying about the virus and the fact that you don’t have the power to stop…

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Bubble Colouring Competition

 Bubble Colouring Competition 1024 535 Marketing

Hey Super Star!  Your buddy Bubble here. It must be very tricky for you to stay at home all the time right now. I like to keep moving, so I…

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swimming gala
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Sports Generation Swimmers’ Success at Richmond Borough Swimming Gala

 Sports Generation Swimmers’ Success at Richmond Borough Swimming Gala 1024 551 Marketing

We have received a wonderful news that Taiga Kato and Max Taylor, our young swimmers at Roko Chiswick, have competed at The Richmond Borough Primary School on 13th of February.…

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All swimming lessons postponed
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Coronavirus Update

 Coronavirus Update 940 788 Marketing

Dear Parents / Guardians, Having further reviewed the situation unfolding, I have made the very difficult decision to postpone all swimming lessons with immediate effect from 12pm Thursday 19th March until…

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4 Reasons Why Leaning To Swim
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4 Reasons Why Leaning To Swim Is The Top Priority For Your Child

 4 Reasons Why Leaning To Swim Is The Top Priority For Your Child 1024 684 Marketing

Every parent wants to give as many opportunities as possible to their children to realise their potential.  There are countless activities children can try out such as dance, football, chess,…

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Quick Guide to Online Course Management Tool
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Quick Guide to Online Course Management Tool

 Quick Guide to Online Course Management Tool 1024 500 Marketing

We are pleased to inform that we have successfully rolled out HomePortal; the online course management tool for parents and guardian for our swimming lessons. With the HomePortal, you will…

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Tara Swimming Coach
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Only A Few Places Left For February Half-Term Intensive Courses

 Only A Few Places Left For February Half-Term Intensive Courses 1024 682 Marketing

We have a few remaining spaces on our February Holiday Intensive Swimming Courses* in our selected venues below. Sports Generation Holiday Intensive Courses are an ideal opportunity for children to develop…

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blurred-background-calendar-desk
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SG Clients – Important Spring Term 2020 Dates For Your Diary

 SG Clients – Important Spring Term 2020 Dates For Your Diary 1024 768 Marketing

We hope your child’s swimming lesson has got off to a good start – we are having a great time teaching them!  We would like to let you know what…

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Online Course Management Tool Phase Two
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Online Course Management Tool Phase Two – HomePortal

 Online Course Management Tool Phase Two – HomePortal 1024 508 Marketing

In January 2020, we are introducing HomePortal; the online course management tool for parents and guardian.  As you know, we have successfully rolled out the phase one of the course…

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Top Christmas gifts for little swimmers
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Top Christmas gifts for little swimmers

 Top Christmas gifts for little swimmers 1024 682 Marketing

Struggling to come up with ideas for Christmas gifts? With Christmas fast approaching, we’ve put together the best gifts for children who love swimming: Eco Toys For Bath Time The…

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Dive Into A New Year
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Dive Into A New Year – Spring Term Starts on 6th Jan

 Dive Into A New Year – Spring Term Starts on 6th Jan 1024 682 Marketing

This is a brief reminder that Sports Generation Spring Term swimming lessons will start on 6th of January in 2020.  All our coaches are looking forward to seeing everyone and…

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Christmas holidays 19 office opening hours
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Christmas holidays 19 office opening hours

 Christmas holidays 19 office opening hours 1024 682 Marketing

Swimming Lessons The final week of Autumn Term is 9th – 15th December.  We will be running Holiday Intensive Courses in Chiswick, Wimbledon, Cobham and Shepperton from 16th- 20th December.…

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Screen Time or Swim Time
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Screen Time or Swim Time? Try SG Christmas Holiday Intensive Courses

 Screen Time or Swim Time? Try SG Christmas Holiday Intensive Courses 1024 682 Marketing

We are very excited to announce that we will be running our popular Intensive Holiday Courses for children from 2.5 years old* at our stunning venues in Chiswick, Wimbledon, Cobham and Shepperton this Winter Holidays.…

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Online Course Management Tool Phase One
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Online Course Management Tool Phase One

 Online Course Management Tool Phase One 1024 576 Marketing

We are pleased to inform that we are introducing online course management tool for our swimming lessons.  We have successfully rolled out the phase one of the course management tool…

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Open Bookings
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Open Bookings for our Spring Term begins on Monday 28th Oct

 Open Bookings for our Spring Term begins on Monday 28th Oct 800 533 Marketing

We are excited to announce that bookings for our Spring Term for new customers starts on Monday 28th October 2019.  Many popular time slots get booked quickly, please contact us…

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Female coach with boy and girl toddler side of pool
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Get Active This Half-Term With SG Holiday Swimming Intensive Courses

 Get Active This Half-Term With SG Holiday Swimming Intensive Courses 1024 681 Marketing

Not going away during the Oct half-term and struggling to find ideas to keep your children entertained?  If so, why don’t you take advantage of  Sports Generation’s Intensive Holiday Courses – a special…

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swim-position
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When can I take my baby swimming? Common baby swimming questions answered

 When can I take my baby swimming? Common baby swimming questions answered 1024 682 Marketing

Here are answers to some of the questions we get asked about our baby swimming lessons. 1. When can I take my baby swimming? Babies can start swimming as young…

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SG Clients
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SG Clients – Important Autumn Term 2019 Dates For Your Diary

 SG Clients – Important Autumn Term 2019 Dates For Your Diary 1024 786 Marketing

We hope your child’s swimming lesson has got off to a good start – we are having a great time teaching them!  We would like to let you know what…

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Autumn Term Starts
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Autumn Term Starts 2nd September

 Autumn Term Starts 2nd September 600 337 Marketing

We are looking forward to welcoming our students when SG Autumn Term swimming lessons resume in the first week of September. We can’t wait to see everyone and hear about…

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beach child enjoyment
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Floats and Toys To Take To Summer Holidays

 Floats and Toys To Take To Summer Holidays 1024 768 Marketing

A long-awaited summer is here!  Sports Generation swimmers have worked so hard with our coaches this team and they are ready to show off their swimming skills to family members…

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Swim All Year, Not Just In Summer
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Swim All Year, Not Just In Summer

 Swim All Year, Not Just In Summer 1024 682 Marketing

5  reasons why swimming should be a year-around activity We hear from many parents that their children will “take a break” from swimming lessons after summer term as they think…

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athlete ball competition
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Wimbledon Tennis, Could It Affect Your Journey?

 Wimbledon Tennis, Could It Affect Your Journey? 1024 720 Marketing

Wimbledon tennis championships is taking place from 1st to 14th of July and with that, there will be a number of parking restrictions throughout Wimbledon Village, Wimbledon Park and parts…

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Toddler eating
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What to feed your child before and after a swimming lesson

 What to feed your child before and after a swimming lesson 1000 666 Marketing

Knowing whether to feed your baby before a swimming lesson is tricky enough but then you have to think of what exactly is best to feed them before swimming! We’ve…

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beach children enjoyment
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SG Swimmers – Share Your Holiday Videos With Us!

 SG Swimmers – Share Your Holiday Videos With Us! 1024 682 Marketing

Here is Sports Generation  Shepperton swimmer Tamsin demonstrating her newly acquired skill during the May half term  – seated dive down to 1.5 metre! What a brilliant dive by a…

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Summer Water Safety Advice: What to look for at the beach
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Summer Water Safety Advice: What to look for at the beach

 Summer Water Safety Advice: What to look for at the beach 1024 683 Marketing

Drowning Prevention Week Campaign, created by the Royal Life Saving Society UK (RLSS UK) took place between the 14-24 June this year. The campaign aims to reduce the number of…

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Shared private swimming lessons vs. group swimming lessons
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Shared private swimming lessons vs. group swimming lessons

 Shared private swimming lessons vs. group swimming lessons 1024 682 Marketing

Parents often ask us what are the advantages of shared private swimming lessons so we thought we would highlight these for you today.   Swimming Environment The environment in which…

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Should I stop my child’s swimming lessons if they are scared of water?
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Should I stop my child’s swimming lessons if they are scared of water? 

 Should I stop my child’s swimming lessons if they are scared of water?  1024 682 Marketing

My daughter was afraid of water when she was about 2 years old. Her fear was real.  I could not ignore it. Knowing her sensitive personality, I couldn’t throw her…

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Get Active This Summer With SG Holiday Swimming Intensive Courses
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Get Active This Summer With SG Holiday Swimming Intensive Courses

 Get Active This Summer With SG Holiday Swimming Intensive Courses 1024 684 Marketing

The summer holidays are approaching fast – have you arranged your children’s activities yet?  It can be hard to get your children to be active during the school holiday. They’d…

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Open Bookings for our Autumn Term begins on Monday 17th June
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Open Bookings for our Autumn Term begins on Monday 17th June

 Open Bookings for our Autumn Term begins on Monday 17th June 1024 682 Marketing

We are excited to announce that bookings for our Autumn Term for new customers starts on Monday 17th June 2019.  Many popular time slots get booked quickly, please contact us…

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Top places to go with your children this summer
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Top places to go with your children this summer

 Top places to go with your children this summer 1024 682 Marketing

Are you dreaming of another glorious hot summer like last year? So are we! Although good old English weather is often unpredictable, we can’t resist the urge to get out…

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Marketing
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Keep Swimming During Summer Holiday!

 Keep Swimming During Summer Holiday! 1024 682 Marketing

Children who swim all year round make great progress in developing swimming skills. Children who stop swimming for a while regress and it takes a while to get back to…

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Top 5 gifts for Water Loving Kids
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Top 5 gifts for Water Loving Kids

 Top 5 gifts for Water Loving Kids 1024 405 Marketing

Looking for the perfect gift for a child who loves all things water related? Whether they enjoy a good splash in the bath or love to cuddle up to their…

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6 reasons to learn how to swim from a young age
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6 reasons to learn how to swim from a young age 

 6 reasons to learn how to swim from a young age  789 525 Marketing

At Sports Generation we believe that learning to swim teaches your child a vital life skill, the benefits of swimming are endless. Starting as early as possible is crucial that’s why…

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Sports Generation New Award Scheme
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Bubble Challenge Books For Children Out Now

 Bubble Challenge Books For Children Out Now 1024 576 Marketing

We have just launched a new reward scheme for children’s programme this term and our coaches have been delivering Bubble Challenge Books on poolside.   The feedback has been absolutely fantastic…

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Tricia Spreadborough
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A day in the life of a Venue Coordinator – Tricia Spreadborough

 A day in the life of a Venue Coordinator – Tricia Spreadborough 1024 518 Marketing

We caught up with Roko Chiswick and Wimbledon Venue Coordinator Tricia, to find out what makes a great swimming lesson and what she does to stay fit and healthy .…

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an Newsletter story 4
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Meet Bubble – Our New Swimming Buddy for Reward Scheme

 Meet Bubble – Our New Swimming Buddy for Reward Scheme 560 315 Marketing

The Summer term is going to be an exciting term for us and your children – we are launching a fantastic new reward scheme with the help of our brand new…

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Sports Generation
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Easter Holiday Intensive Courses

 Easter Holiday Intensive Courses 1024 684 Marketing

We have a few remaining spaces on our Easter Holiday Intensive Swimming Courses* in our selected venues below. Sports Generation Holiday Intensive Courses are an ideal opportunity for children to develop their…

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school swimming
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Is School Swimming Enough?

 Is School Swimming Enough? 1024 683 Marketing

We feel strongly that school swimming isn’t enough and this was proven by a recent report which stated swimming was not being taken seriously enough by primary schools. The report…

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Swimming will make you better at other sports
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Swimming will make you better at other sports

 Swimming will make you better at other sports 1024 681 Marketing

Did you know that regular swimming lessons help to significantly improve your child’s performance in multiple land-based sports? And not just children; swimming can improve performance in sports for people of all ages, including professional athletes, many of whom use swimming training in their…

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Swimming safety in the summer
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Swimming safety in the summer

 Swimming safety in the summer 1024 682 Marketing

Are you in the midst of planning your summer holiday? If so read our top tips below to stay safe when hitting the beach or pool on holiday. Remember to…

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Spreading The Love
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Spreading The Love

 Spreading The Love 1024 682 Marketing

We think Valentine’s day is not just for couples. It is a wonderful opportunity to spread love and appreciation 💞. So, SG Venue Coordinators popped into their venues during the Valentine’s…

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carrot-kale-walnuts-tomatoes
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Only 9% of children get their 5-a-day every day

 Only 9% of children get their 5-a-day every day 1024 676 Marketing

Everyone knows that it’s so important to eat fruit and vegetables.  However, a recent survey by Fruit Bowl reveals that only 9% of children get their 5-a-day every day. Additionally,…

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Harriet Soutet
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A day in the life of a Venue Coordinator – Harriet Souter

 A day in the life of a Venue Coordinator – Harriet Souter 1024 664 Marketing

We caught up with Sport Generation’s Venue Coordinator Harriet Souter to find out what got her into swimming teaching and why she loves being part of SG family. What made…

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Is it normal for my child to spend more than one term in the same swimming level?
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Is it normal for my child to spend more than one term in the same swimming level?

 Is it normal for my child to spend more than one term in the same swimming level? 1024 684 Marketing

Our swimming programme encourages children to achieve certain milestones during their term time swimming lessons however sometimes children can spend more than one term at the same level. There are…

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Emma Gossington
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A day in the life of a swim coach – Emma Gossington

 A day in the life of a swim coach – Emma Gossington 968 682 Marketing

We caught up with Sport Generation’s Venue Coordinator Emma Gossington, to find out why she loves teaching a lifesaving skill… What made you become a swimming teacher? There are so…

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Make A Splash With Christmas Gift Ideas
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Make A Splash With Christmas Gift Ideas

 Make A Splash With Christmas Gift Ideas 1024 683 Marketing

Tis the season to be frazzled… As if the demands of Christmas aren’t enough without staying up late into the night googling ‘Help! I don’t know what to buy my…

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Plunge into the water and not the chocolates this Christmas!
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Plunge into the water and not the chocolates this Christmas!

 Plunge into the water and not the chocolates this Christmas! 1024 540 Marketing

Plunge into the water and not the chocolates this Christmas! The orgy of consumption required at this most wonderful time of the year needs a hardcore response. Endless turkey sandwiches…

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VA masters
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Well done SG Coaches for winning second place at Masters Swim Gala!

 Well done SG Coaches for winning second place at Masters Swim Gala! 640 480 Marketing

Congratulations to Sports Generation coaches Gleb Shataylo, Mindaugas Kucinskas and Tommy Kruk who won second place as a team in the VA Masters Swim Gala on 14th of October. This…

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Benefits of Swimming for Mental Health
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Benefits of Swimming for Mental Health

 Benefits of Swimming for Mental Health 1024 683 Marketing

Often, we can forget just how important our mental health really is. As adults, we know that going for a walk to clear our heads, talking to someone, reading a…

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Winter Flippers At The Ready - Keep Swimming During The Cold Months
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Winter Flippers At The Ready – Keep Swimming During The Cold Months

 Winter Flippers At The Ready – Keep Swimming During The Cold Months 1024 678 Marketing

Getting your child into sport can be tough; getting your child into sport during the winter is a whole new ball game (pun intended!).  Understandably you may be reluctant to…

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Why teaching kids to swim is just as important as teaching them to walk
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Why teaching kids to swim is just as important as teaching them to walk

 Why teaching kids to swim is just as important as teaching them to walk 878 580 Marketing

Rowdy Gaines, who has won three Olympic gold medals in swimming, has stated that 80% of child drownings happen in front of parents; hot tubs and bathtubs are notoriously dangerous.…

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Strokes Ahead In School
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Strokes Ahead In School

 Strokes Ahead In School 640 480 Marketing

Research continues to show regular swimmers are lengths ahead in school than non-swimmers. When it comes to classroom-based subjects such as Maths, English and Science, children who frequently take swimming…

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Strokes Ahead In School
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A swimming success

 A swimming success 640 426 Marketing

If you haven’t already heard enough about it, we wanted to celebrate the success of Team GB at the recent European Championships just one more time. GB’s swimmers finished with…

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Female coach with boy and girl toddler side of pool
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Autumn Term Starts 3rd September

 Autumn Term Starts 3rd September 1024 681 Marketing

We are looking forward to welcoming our students when SG Autumn Term swimming lessons resume in the first week of September. We can’t wait to see everyone and hear about…

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Is School Swimming Enough?
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New SG venue will open in Shepperton this September

 New SG venue will open in Shepperton this September 1024 684 Marketing

We are delighted to announce that from 3rd September 2018, we will be offering swimming lessons at a new venue in the leafy suburbs of Shepperton. HOLIDAY INN SHEPPERTON POOL…

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Get your energy levels right for a good swim!
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Get your energy levels right for a good swim!

 Get your energy levels right for a good swim! 1024 682 Marketing

On a swimming day (as with any other day), the key to getting energy levels right for you or your child, and keeping them stable throughout the day, is to…

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Well done our young swimmer Amytis and Coach Gleb!
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Well done our young swimmer Amytis and Coach Gleb!

 Well done our young swimmer Amytis and Coach Gleb! 768 1024 Marketing

Well done our young swimmer Amytis for getting into a local competitive swimming club after completing a private 5-day intensive course with Chiswick Roko Coach Gleb in the May half-term.…

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The importance of teaching water safety from a young age
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The importance of teaching water safety from a young age

 The importance of teaching water safety from a young age 1024 684 Marketing

According to the Royal Life Saving Society UK (RLSS UK), around 2,100 people in England alone are admitted to Accident and Emergency each year as a result of non-fatal drowning…

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There are no teeth in your tummy
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There are no teeth in your tummy

 There are no teeth in your tummy 1024 683 Marketing

For both adults and children a healthy, balanced diet is only part of the story.  Food needs to be digested successfully to allow nutrients to be absorbed. What is digestion?…

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Swimming Lessons For Babies In Hook Hampshire
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Child Safety Week 2018: 3 top tips to keep your child safe when swimming

 Child Safety Week 2018: 3 top tips to keep your child safe when swimming 1024 682 Marketing

As it’s Child Safety Week, it is important to know some vital tips to keep your child safe in the water. Swimming is brilliant exercise and so much fun for…

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sg-privacy-policy
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Keeping You In The Swim: Privacy Policy Update

 Keeping You In The Swim: Privacy Policy Update 1024 299 Marketing

Sport Generation are strongly committed to protecting the privacy of personal data that we maintain about Sports Generation clients, employees, pool owners and any other individuals. We wanted to let…

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Female coach showing front crawl technique
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Keep swimming and open up a world of opportunities!

 Keep swimming and open up a world of opportunities! 1024 682 Marketing

Many children stop swimming lessons before they reach 9 years old. Parents at this point feel their kids will not be the next Adam Peaty but they know enough not…

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sport-swimmer-swim
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Adult swimmers – 5 common bad habits

 Adult swimmers – 5 common bad habits 1024 575 Marketing

Are you swimming correctly? Some adult swimmers feel that they have not really seen much improvement in their swimming ability despite regular visits to the pool. Other say that they…

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Girl float on back with Tomas
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Worried about your child being around water?

 Worried about your child being around water? 1024 684 Marketing

Teaching water safety from a young age is so important because it is key for children to understand the dangers in the water and therefore how to behave in the water. In…

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Why Sports Generation coaches are the best
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Why Sports Generation coaches are the best

 Why Sports Generation coaches are the best 1024 684 Marketing

Christian Kenny and Chris Whitworth set up Sports Generation in 2012 to deliver superior small group and shared private weekly swimming lessons to children. With them having over 37 years’…

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Swimming breaststroke
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Why children should continue swimming after reaching Beginner 3

 Why children should continue swimming after reaching Beginner 3 1024 684 Marketing

Many parents of children swimming with us who achieve Beginner 3 level feel that their child should no longer continue swimming lessons because they can swim. We’ve put this blog…

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female running
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How swimming can help you recover from a marathon

 How swimming can help you recover from a marathon 1024 681 Marketing

As we gear up for the 2018 London Marathon, we wanted to highlight how swimming is fantastic for runners and also for recovery. Running is a high-impact sport and places…

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underwater swimming instruction
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What do I do if my child’s skin becomes itchy after swimming?

 What do I do if my child’s skin becomes itchy after swimming? 1024 684 Marketing

A child’s skin is so delicate and can therefore become dry after swimming. Both air conditioning and central heating can cause dry skin by robbing it of its natural moisture.…

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shared private swimming lesson
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Term Time Swimming Lessons Vs. Intensive Courses

 Term Time Swimming Lessons Vs. Intensive Courses 1024 684 Marketing

At Sports Generation, we believe that swimming should be taught at a young age and we offer two different forms of lessons – term time lessons and intensive holiday courses.…

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baby swimming
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Feed your child’s brain – swimming and our senses

 Feed your child’s brain – swimming and our senses 1024 681 Marketing

When any child swims they are stimulating their five senses: Sight, Sound, Taste, Touch and Smell. As we all know, the senses are vital for any child’s physical, emotional and…

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New SG venue opens in Richmond
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New SG venue opens in Richmond

 New SG venue opens in Richmond 1024 687 Marketing

We are thrilled to announce that from 16th April 2018, we will be offering swimming lessons in a new venue on Kings Road in Richmond-Upon-Thames. Private Pool Richmond The new…

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Coach teaching in water
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Summer Term Starts 16th April

 Summer Term Starts 16th April 1024 684 Marketing

We are excited to announce that our Summer Term starts this month. We are really looking forward to welcoming everyone as we countdown to the Summer months! Our Summer term…

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Blowing bubbles
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Top games to play when you take your child swimming

 Top games to play when you take your child swimming 1024 684 Marketing

You’ve spent hours poolside watching your child take part in their swimming lessons. Now you are going on holiday you are wondering what to do with them in the pool…

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Chiswick
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How as a parent you can overcome water phobia

 How as a parent you can overcome water phobia 1024 684 Marketing

Having a fear of swimming can be hard to overcome and many parents who suffer from this are extremely worried that they will pass this fear onto their children. Techniques…

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Drinking water
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Why nutrition and hydration is important for swimming

 Why nutrition and hydration is important for swimming 1000 666 Marketing

The body needs the correct nutrition and hydration for it to perform at its best and this is even more essential for children than adults when taking part in an…

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Breakfast Cereal
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The best cereals for children

 The best cereals for children 1000 666 Marketing

We’ve all been put on high alert recently with the news of how much sugar has been added to cereals but some of us are still guilty as reaching for…

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Clock Face
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What the clocks going forward means to us…

 What the clocks going forward means to us… 1000 669 Marketing

It’s nearly that time of the year again when we need to change the clocks. We all have many devices now that usually update the time automatically but for other…

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Female coach with toddler boy and girl
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Behind the scenes at the SG photo shoot

 Behind the scenes at the SG photo shoot 1024 682 Marketing

Last month we organised a small photo shoot with some of our clients. The photo shoot allowed us to gather some great shots to showcase our classes and the different…

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Showing swimming technique
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Can muscle memory save your child’s life?

 Can muscle memory save your child’s life? 1024 682 Marketing

Yes, it can but only if they’ve had swimming lessons! Muscle memory is the same concept that allows you to jump on a bike after not riding for years and…

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2018 Beginner Backstroke swimmer
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Swimming lessons give your child a head start at school

 Swimming lessons give your child a head start at school 1024 682 Marketing

Did you know that swimming lessons could give your child a head start at school? Research indicates… that children that take part in swimming lessons are significantly more likely to…

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2018 Non Swimmer
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5 ways children can build confidence through swimming 

 5 ways children can build confidence through swimming  1024 682 Marketing

Many children grow up sometimes feeling like they are not good enough and the challenges they face can lower their self-esteem and affect their school work. Extracurricular activities such as…

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A pizza with no dough?
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A pizza with no dough?

 A pizza with no dough? 550 418 Marketing

As it’s #NationalPizzaDay today we thought we’d share this tasty recipe for a pizza made with no dough! The Cauliflower Pizza Crust Ingredients 1 head cauliflower, stalk removed 1/2 cup…

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world nutella day
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How are you celebrating World Nutella Day?

 How are you celebrating World Nutella Day? 1024 512 Marketing

Did you know that Monday 5th February 2018 is World Nutella® Day? World Nutella® Day has become a global phenomenon with people sharing and spreading the wonder of Nutella® at…

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Girls splashing in swimming pool
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5 ways to get your child comfortable around water

 5 ways to get your child comfortable around water 1024 683 Marketing

Are you thinking about how to make your child comfortable around water? At Sports Generation, we believe that you can never start to too early and our Parent & Baby…

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swimming underwater
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Why everyone should love swimming

 Why everyone should love swimming 1024 768 Marketing

We might be a little bias but we think everyone should love swimming because there are so many benefits. Swimming is perfect for everyone and all personality types because you…

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summer pool inflatable
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Bookings for our Summer Term open this month

 Bookings for our Summer Term open this month 1000 750 Marketing

We are excited to announce that bookings for our Summer Term for new customers starts on Thursday 22nd February 2018. We are slowly moving towards the warmer, summer months! Our…

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sg-first-aid
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Answers to 5 frequently asked baby swimming questions

 Answers to 5 frequently asked baby swimming questions 1024 466 Marketing

Our baby swimming lessons are focused on helping young children to become confident in the water and learn the basics in order for them to join swimming lessons in later…

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happy kid play superhero
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Spring Term Starts Today

 Spring Term Starts Today 1024 683 Marketing

We are excited to announce that our Spring Term starts today. We are really looking forward to welcoming everyone back from the Christmas break! Our Spring term will run from…

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Paul
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Farewell to Paul

 Farewell to Paul 1024 1024 Marketing

Paul Papadopoulos was working with Sports Generation for one year and had the following feedback to give about his experience working with us: “I recommend working for Sports Generation. SG…

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Little girl eating watermelon
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Why swimming makes you hungry

 Why swimming makes you hungry 1000 667 Marketing

Many of us have experienced the post-swimming munchies and children are no different. Here’s why you are most likely to be hungry after a swim.

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4-esses
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A day in the life of a swim coach

 A day in the life of a swim coach 1024 682 Marketing

We caught up with Sport Generation’s Swimming Manager, Sam Yates, to find out why he loves teaching a lifesaving skill… What made you become a swimming teacher? I played rugby for…

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winter sun water safety
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Winter sun? Swimming safety in the sun

 Winter sun? Swimming safety in the sun 1000 649 Marketing

Are you lucky enough to be travelling away in search of some winter sun? If so read our top tips below to stay safe when hitting the beach or pool…

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The best Christmas gifts for child swimmers

 The best Christmas gifts for child swimmers 1000 750 Marketing

With Christmas fast approaching, we’ve put together the best gifts for children who love swimming: Seal flips – £9.00  Seal flips are designed to encourage and build confidence in the…

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Give the gift of swimming lessons this Christmas

 Give the gift of swimming lessons this Christmas 1024 682 Marketing

At Sports Generation we believe that swimming is a non-negotiable life skill that parents should look to acquire for their children as soon as possible. Whilst a range of extra…

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What to feed your child before and after a swimming lesson

 What to feed your child before and after a swimming lesson 1000 666 Marketing

Knowing whether to feed your baby before a swimming lesson is tricky enough but then you have to think of what exactly is best to feed them before swimming! We’ve…

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6 reasons to learn how to swim from a young age 

 6 reasons to learn how to swim from a young age  1000 562 Marketing

At Sports Generation we believe that learning to swim teaches your child a life skill and the benefits of swimming are endless. Starting as early as possible is also important…

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3 ways to get rid of water in your ears after swimming 

 3 ways to get rid of water in your ears after swimming  1024 701 Marketing

We all know how annoying it is to experience a blocked ear from swimming and there seems to be lots of different ideas out there of how to get rid…

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How swimming can help your child at school  

 How swimming can help your child at school   1024 683 Marketing

Parents are very aware of the life skills that swimming can provide however they often forget the day-to-day benefits of swimming. Here are some reasons why encouraging your child to…

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Coombe Hill
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Book now for Spring Term

 Book now for Spring Term 840 600 Marketing

We are excited to announce that our Spring Term Booking is now open! Our Spring term will run from 3rd January – 1st April 2018. You are probably thinking, why…

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New SG venue opens in Staines
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New SG venue opens in Staines

 New SG venue opens in Staines 1024 683 Marketing

We are thrilled to announce that from 1st January 2018, we will be offering swimming lessons in a new venue – the prestigious health club, The Thames Club in Staines.…

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Our top tips for dealing with fear of water

 Our top tips for dealing with fear of water 1024 673 Marketing

What we must remember is that there is a significant difference between helping a person or child overcome their degrees of fear surrounding water, which is often actually a fear…

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Tara Swimming Coach
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A day in the life of a swim coach

 A day in the life of a swim coach 1024 682 Marketing

We caught up with Sport Generation’s Swimming Coordinator, Tara Rahilly, to find out why she loves donning her goggles, splashing around and blowing bubbles, all while teaching a lifesaving skill……

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2016/2017 Term Dates
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Our top tips when it comes to buying goggles

 Our top tips when it comes to buying goggles 855 570 Marketing

Swimming goggles are an essential piece of kit for children as it protects their eyes from stinging chlorine and any potential bacteria. Goggles are a great way to encourage them…

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Why you should teach your child to swim 

 Why you should teach your child to swim  1024 681 Marketing

Learning to swim is such an important life skill for everyone, regardless of age!   Research conducted by the ASA (Amateur Swimming Association) reported that 45% of children leave primary school…

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Toddler Swimming
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Why it’s important to use floats and aids

 Why it’s important to use floats and aids 1024 682 Marketing

When you look into whether you should use floats and aids when teaching a child to swim, there are many mixed reviews – some say they are necessary and others…

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3 simple ways to know your child is ready for swimming lessons

 3 simple ways to know your child is ready for swimming lessons 1024 654 Marketing

There are so many contradicting views on when your children should start swimming lessons. Some say don’t start until they are older, others say there are too many to a…

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Parent and baby lessons Wimbledon
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Parent & Baby Swimming Lessons Now Available In Wimbledon!

 Parent & Baby Swimming Lessons Now Available In Wimbledon! 855 570 Marketing

NEW PARENT & BABY CLASSES NOW AVAILABLE in our stunning warm and luxurious private pool in Wimbledon. Private pools are an excellent location to have swimming lessons in as they…

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Roko
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Exclusive Offers At Roko, Chiswick For Both You & Your Little Ones!

 Exclusive Offers At Roko, Chiswick For Both You & Your Little Ones! 1024 461 Marketing

Roko Health Club In Chiswick Is Offering Several Exclusive Offers* To Sports Generation Clients . . Offers Which Simply Cannot Be Missed! *Offers are available for both you and your…

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Adam Peaty
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Did You Know That World Champion Adam Peaty Was Once Terrified Of The Water?

 Did You Know That World Champion Adam Peaty Was Once Terrified Of The Water? 1024 768 Marketing

Adam Peaty MBE has remarkably just broken his own 50m world record and now holds the 10 fastest times in history in 100m breaststroke. However, did you know that Peaty didn’t…

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New Pools & Extended Hours Throughout Our Programme!

 New Pools & Extended Hours Throughout Our Programme! 893 1024 Marketing

We have recently acquired four new stunning private pools in Coombe Hill, Oxshott, Cobham and Kingston, where we will be running shared private lessons throughout the week. In addition weekday…

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Wimbledon Tennis
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Wimbledon Tennis, Could It Affect Your Journey?

 Wimbledon Tennis, Could It Affect Your Journey? 1024 1024 Marketing

As you are probably already aware Wimbledon tennis will be commencing from next week and with that, the dreaded road closures occur! Please find the roads that have been highlighted…

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Swimming Lessons For Children In Bloomsbury, London

 Swimming Lessons For Children In Bloomsbury, London 1024 685 Marketing

BOOK NOW FOR SHARED PRIVATE SWIMMING LESSONS AT A STUNNING WARM AND LUXURIOUS PRIVATE POOL IN BLOOMSBURY, LONDON! Bookings are now open for the autumn term which run from 11th…

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Book Now For The Autumn Term!

 Book Now For The Autumn Term! 1024 682 Marketing

By now you would have received a text and email reminder for pre-booking for the Autumn term,  which was sent across last week to all existing clients. We have started…

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Intensive Course
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Last Few Spaces Available In Our Upcoming May Half Term Intensive Course NEXT WEEK! CONTACT US NOW TO SECURE A PLACE, LIMITED SPACES ONLY!

 Last Few Spaces Available In Our Upcoming May Half Term Intensive Course NEXT WEEK! CONTACT US NOW TO SECURE A PLACE, LIMITED SPACES ONLY! 893 1024 Marketing

With our intensive courses, we can build up your children to greatly develop their confidence and hence accelerate their progression over a very short period. With these excellent foundations put…

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Last Few Spaces Available In Our Upcoming May Half Term Intensive Course! CONTACT US NOW TO SECURE A PLACE, LIMITED SPACES ONLY!

 Last Few Spaces Available In Our Upcoming May Half Term Intensive Course! CONTACT US NOW TO SECURE A PLACE, LIMITED SPACES ONLY! 1024 682 Marketing

With our intensive courses, we can build up your children to greatly develop their confidence and hence accelerate their progression over a very short period. With these excellent foundations put…

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May Half Term Inventive Swimming Course

 May Half Term Inventive Swimming Course 1024 701 Marketing

With our intensive courses, we can build up your children to greatly develop their confidence and hence accelerate their progression over a very short period. With these excellent foundations put…

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Zsani Soregi Collis
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Farewell to Zsani

 Farewell to Zsani 683 1024 Marketing

Zsani was working with Sports Generation for a term and had the following feedback to give about her wonderful experience working with us: “I would like to say a massive…

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Intensive course in Wimbledon
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Intensive Swimming Course, Wimbledon

 Intensive Swimming Course, Wimbledon 820 1024 Marketing

We will be running intensive swimming courses at our stunning private pool in Wimbledon on the following dates: Monday 3rd – Friday 7th April 10am – 12pm  Monday 10th – Thursday 13th April 10am – 12pm Wimbledon: …

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Intensive Swimming Course Richmond
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Intensive Swimming Course, Richmond Hill

 Intensive Swimming Course, Richmond Hill 1024 1024 Marketing

We will be running intensive swimming courses at our stunning private pool in Richmond Hill on the following dates: Monday 3rd – Friday 7th April 10am – 12pm  Monday 10th –Thursday 13th April 10am – 12pm Cedars…

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Half Term Intensive Swimming Course

 Half Term Intensive Swimming Course 1024 559 Marketing

We will be running intensive swimming courses at our stunning private venues in Wimbledon and Richmond Hill on the following dates: Monday 3rd – Friday 7th April 10am – 12pm Monday 10th –Thursday…

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Intensive course in Wimbledon
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NEW WEEKEND PRIVATE SWIMMING LESSONS AVAILABLE IN WIMBLEDON . . .

 NEW WEEKEND PRIVATE SWIMMING LESSONS AVAILABLE IN WIMBLEDON . . . 820 1024 Marketing

For toddlers, pre-schoolers and children at a stunning warm and luxurious private pool in Wimbledon. Private pools are an excellent location to have swimming lessons in as they have a…

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Intensive course in Wimbledon
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February Intensive Swimming Course In Wimbledon

 February Intensive Swimming Course In Wimbledon 820 1024 Marketing

We will be running an intensive swimming course at our stunning private venue in Wimbledon Village from Monday 13th – Friday 17th February from 10am – midday. The lessons will…

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February Intensive Swimming Course In Richmond

 February Intensive Swimming Course In Richmond 1024 683 Marketing

We will be running an intensive swimming course at the stunning Cedars Health Club on Richmond Hill from Monday 13th – Friday 17th February from 10am – midday. The lessons will…

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Uploaded ToSports Generation Generously Donate To Small Steps
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Sports Generation Generously Donate To Small Steps

 Sports Generation Generously Donate To Small Steps 768 696 Marketing

We are so proud to have been able to donate so generously to Small Steps. Small steps is a charity solely dependent on grants, donations and fundraising in order to…

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Sports Generation Christmas antics . .
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Sports Generation Christmas antics . .

 Sports Generation Christmas antics . . 768 1024 Marketing

Last Friday the Sports Generation office was well and truly in Crimbo mode, if the beautifully decorated office and twinkling lights everywhere you looked weren’t enough the standard office secret…

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5* Customer Feedback

 5* Customer Feedback 580 290 Marketing

”I first contacted sports generation shortly before the due date of my first daughter. With so many different providers I found sports generation had great reviews & the locations looked…

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Shared swimming lesson
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Private Swimming Lessons In Wimbledon For Kids

 Private Swimming Lessons In Wimbledon For Kids 1024 559 Marketing

Luxury shared private lessons are now available on Thursday and Friday afternoons between 3pm – 6pm at our stunning private pool in Wimbledon for toddlers and children. Shared private lessons are…

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NEW POOL IN HOOK HAMPSHIRE!

 NEW POOL IN HOOK HAMPSHIRE! 1024 687 Marketing

We are delighted to announce that we have recently acquired a stunning private pool in a Hook, Hampshire. As this pool is a private venue there is a calm and…

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Shared swimming lesson
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LAST FEW SPACES AVAILABLE IN OUR INTENSIVE COURSES!

 LAST FEW SPACES AVAILABLE IN OUR INTENSIVE COURSES! 1024 559 Marketing

The intensive courses are running in Wimbledon Village, Richmond and Esher from Monday 24th – Friday 28th October between 10am – 12pm. The intensive course consists of five half an…

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Rio Paralympics 2016
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Rio Paralympics 2016

 Rio Paralympics 2016 1024 559 Marketing

Rio Paralympics 2016: GB seal second place in the table with 147 medals and 64 golds, 47 of which were in swimming alone! Team GB exceeded all expectations by taking…

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Swimming Lessons For Pre-Schoolers And Children In Wimbledon
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Swimming Lessons For Pre-Schoolers And Children In Wimbledon

 Swimming Lessons For Pre-Schoolers And Children In Wimbledon 1024 768 Marketing

CLICK HERE to see how stunning our new ad looks in the September issue of Time and Leisure magazine? We offer swimming lessons at a stunning private venue in Wimbledon…

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Autumn Term Latest News!

 Autumn Term Latest News! 1024 682 Marketing

We hope that all of our clients had a very relaxing and enjoyable summer break. Our coaches have been amazed by the progress and growth in confidence of the children…

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Shared swimming lesson
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Swimming Lessons For Babies, Toddlers And Children

 Swimming Lessons For Babies, Toddlers And Children 1024 559 Marketing

Believe It Or Not The Autumn Term Has Now Begun! We hope that your little ones are as excited about getting back into the water as we are; we can’t…

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Autumn Term Dates

 Autumn Term Dates 1024 682 Marketing

Autumn term dates Monday 5th September – Sunday 11th December breaking for the October half term from 24th – 30th Oct. We can’t wait to see familiar and new faces…

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Swimming Lessons Wimbledon
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Luxury Shared Private Lessons NOW Available

 Luxury Shared Private Lessons NOW Available 1024 682 Marketing

Luxury shared private lessons are NOW available in our stunning private venue in Petersham on a Saturday morning from 9am – 12pm. Lessons are available for toddlers, pre-schoolers and children…

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Very Exciting Film News Indeed!

 Very Exciting Film News Indeed! 150 150 Marketing

Despite the summer break we have been very busy working on various projects such as our new bookings system and intensive summer break courses. We have also been assisting a…

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Amazing Swimming Results At The Rio 2016 Olympics
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Amazing Swimming Results At The Rio 2016 Olympics

 Amazing Swimming Results At The Rio 2016 Olympics 1024 498 Marketing

There is a real buzz in the air at the SG office as Team GB are doing amazing at the Rio 2016 Olympics . . especially in swimming. It has…

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intensive - swimming - course - Richmond
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Amazing Heartfelt Messages From Parents As David Returned Back To Spain After 3 Years With Sports Generation

 Amazing Heartfelt Messages From Parents As David Returned Back To Spain After 3 Years With Sports Generation 1024 682 Marketing

Cherri Zacate:  Thank you David for teaching and giving my children the confidence to swim. You will be missed. All the best in whatever you do!!! Rebecca Stenton:  David!!! Just…

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Private - swimming - lesson - Richmond
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Private Swimming Lessons In Richmond

 Private Swimming Lessons In Richmond 1024 646 Marketing

Luxury shared private lessons are NOW available in our stunning private venue in Petersham on a Saturday morning from 9am – 12pm. Lessons are available for toddlers, pre-schoolers and children…

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Farewell To David Martinez
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Farewell To David Martinez

 Farewell To David Martinez 768 1024 Marketing

On behalf of all of the team at Sports Generation we were very saddened to have to say goodbye to our very talented and likable swimming and football coach David…

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Intensive Swimming Course London
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Intensive Swimming Course London

 Intensive Swimming Course London 1024 682 Marketing

What a fantastic first day we had at our intensive course in our stunning private venue in Petersham this morning. We were thrilled with all the positive feedback and comments…

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Check Us Out In The August/September Issue Of Little London Magazine

 Check Us Out In The August/September Issue Of Little London Magazine 150 150 Marketing

How fabulous does our new ad look in the August/September issue of Little London? We offer swimming lessons across various stunning private pools and Health Clubs in London such as…

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Supporting the RLSS Young Lifeguard Event

 Supporting the RLSS Young Lifeguard Event 150 150 Marketing

Our very own Christian Kenny supporting one of our ex swimmers Alfie Holbrook at an RLSS Young Lifeguard event in Eastbourne on Sunday morning. Well done to the group (and…

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Intensive - swimming - course - Esher
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Intensive Swimming Course in Richmond Hill

 Intensive Swimming Course in Richmond Hill 1024 682 Marketing

Our private venues and Health Clubs have a calm and relaxing ambience making them the ideal location for children to have swimming lessons in, as they don’t have the typical…

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Swimming Lessons Wimbledon
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Intensive Swimming Course In Richmond

 Intensive Swimming Course In Richmond 1024 682 Marketing

Our private venues have a calm and relaxing ambience making them the ideal location for children to have swimming lessons in, as they don’t have the typical noisy distractions found…

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2016 Olympic Swimming News
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2016 Olympic Swimming News

 2016 Olympic Swimming News 300 289 Marketing

Michael Phelps has amazingly qualified for his fifth Olympics, which proves that unlike many other sports swimming is the one sport with longevity. Phelps has continued to progress and challenge…

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Showing Our Support For Local Primary Schools

 Showing Our Support For Local Primary Schools 1024 682 Marketing

We were very pleased to support St Mary Magdalen’s Primary School at the Mortlake Summer Fair. We were very touched by the beautiful card made by the children to show…

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Private - swimming - lesson - Richmond
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Shared Private Swimming Lessons Now Available in Richmond

 Shared Private Swimming Lessons Now Available in Richmond 1024 646 Marketing

Shared private swimming lessons are now available at our stunning warm and luxurious private pool in Richmond on a Saturday from 9 am – 12 pm. The pool is separated from…

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intensive-swimming-course-Wimbledon
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WIMBLEDON TENNIS – WILL IT AFFECT YOUR JOURNEY?

 WIMBLEDON TENNIS – WILL IT AFFECT YOUR JOURNEY? 820 1024 Marketing

IMPORTANT REMINDER FOR ALL WIMBLEDON PARENTS! Wimbledon tennis is commencing on Monday 27th June and running until Sunday 10th July so please allow yourself extra time when travelling to your…

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SWIMMING LESSONS FOR CHILDREN IN WIMBLEDON

 SWIMMING LESSONS FOR CHILDREN IN WIMBLEDON 820 1024 Marketing

Shared private and shared triple lessons NOW available in your area at our stunning private, warm and luxurious pool. Our private pools create the perfect calming and relaxing atmosphere without…

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Sports Generation
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AMAZING CLIENT FEEDBACK!

 AMAZING CLIENT FEEDBACK! 1024 682 Marketing

Amazing and such positive feedback from existing clients which really highlights the superior quality of knowledgeable and enthusiastic coaches we have working with us, who continue to deliver outstanding results.…

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Swimming Lessons Wimbledon
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DID YOU KNOW?

 DID YOU KNOW? 1024 682 Marketing

 . . . . . That our new website is mobile and tablet friendly ensuring that you can always check us out on the go! Check us out NOW (on…

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Swimming Lessons Wimbledon
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REMINDER FOR ALL PARENTS WE ARE NOW IN OPEN BOOKING!

 REMINDER FOR ALL PARENTS WE ARE NOW IN OPEN BOOKING! 1024 682 Marketing

This means any unconfirmed spaces will be given to new and existing clients. Ensure you don’t miss your all important time slot, as this may mean you are placed at a…

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intensive - swimming - course - Richmond
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Saturday Swimming Lessons Now Available in Richmond

 Saturday Swimming Lessons Now Available in Richmond 1024 682 Marketing

We are very excited to announce that due to popular demand we have now extended our swimming programme in our stunning private venue in Petersham to include Saturdays. On a…

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swimming lessons for children london
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REMINDER FOR ALL PARENTS PRIORITY BOOKING HAS NOW ENDED

 REMINDER FOR ALL PARENTS PRIORITY BOOKING HAS NOW ENDED 1024 682 Marketing

Priority booking has now ended and open booking has begun meaning spaces will begin to be released to new and existing clients if you don’t confirm your children’s spaces. We have…

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Shared swimming lesson
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REMINDER FOR ALL PARENTS PRIORITY BOOKING ENDS TODAY!

 REMINDER FOR ALL PARENTS PRIORITY BOOKING ENDS TODAY! 1024 559 Marketing

Clients have until 6pm today to confirm their child’s place for next term; after this period we will be contacting clients via email, text message and a follow up call.…

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We are delighted to announce that our stunning sleek NEW website is now live!

 We are delighted to announce that our stunning sleek NEW website is now live! 150 150 Marketing

We are delighted to announce that our stunning sleek NEW website is now live! The Sports Generation team have been working tirelessly over the past few months to build and…

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children
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Priority Booking Week For The Autumn Term

 Priority Booking Week For The Autumn Term 855 570 Marketing

Believe it or not . . . . it’s that time of the year again! Priority booking for the autumn term has now commenced. The autumn term is running from…

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Swimming Lessons Wimbledon
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The Sports Generation Bespoke Teaching Methodology!

 The Sports Generation Bespoke Teaching Methodology! 1024 682 Marketing

– Enthusiastic and highly qualified swimming teachers. – The emphasis on the lessons are that the pupils are stimulated not only individually but also in small group scenarios. – Technique…

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Check Out Our Latest Advertorial And Editorial In Families South West June Swimming Edition!
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Check Out Our Latest Advertorial And Editorial In Families South West June Swimming Edition!

 Check Out Our Latest Advertorial And Editorial In Families South West June Swimming Edition! 851 614 Marketing

Sports Generation have featured in Families South West June swimming edition which can be accessed both online and FREE copies are also distributed in the SW area. You can download…

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swimming lessons for children london
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Term Dates For Parents

 Term Dates For Parents 1024 682 Marketing

A reminder to all parents: There will be NO TERM TIME LESSONS from Monday 30th May – Sunday 5th June as we are breaking for May Half Term. Our intensive…

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private - swimming - lessons - Wimbledon
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Intensive Swimming Course in Richmond Next Week, Limited Spaces Available!

 Intensive Swimming Course in Richmond Next Week, Limited Spaces Available! 1024 682 Marketing

BOOK NOW! For your last opportunity to secure a place on our intensive course next week contact us NOW! Our intensive swimming courses have proven to be very popular once…

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Join the Sports Generation Team

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If you are interested in Intensive Holiday Courses with Sports Generation, please fill in the information below and one of our team will contact you very soon.

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Additional information about your child's swimming background
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Child's details

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NOW AVAILABLE AT
WEEKEND LESSONS
Click on locations for more info...
&
29TH MAY-2ND JUNE AT
Last Few Spaces Available In Our May Half Term Intensive Courses NEXT WEEK!